CFA Croatia

Financial Literacy Efforts

CFA Society Croatia launched a successful financial literacy campaign in 2021. The campaign is named mojesutra (my tomorrow) and is focused on raising awareness of the importance of financial literacy which is considered to be at low levels in Croatia.

Target Audience

Everyone aged between 20 and 50.

Types of Content

Organic content in local language.

Long Term Objective

Our long-term financial literacy objectives are increased awareness of the importance of financial education, increased knowledge about key segments of financial literacy, and an increase in household investment activity.

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